Privacy Policy

1. Introduction

Piggly Wiggly Food For Less (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect information on this landing page.

2. Information We Collect

We collect two types of information when you visit this page:

Information you provide voluntarily:

• Your name, email address, or other contact details if you complete a form or sign up for updates

Information collected automatically:

• Pages you view and how long you spend on them
• How you arrived at this page (e.g., a search engine, an ad, or a link)
• Your browser type, device type, and approximate location (country or city level)
• Actions you take on this page, such as clicking a button or completing a form (conversion events)

This automatic data is collected through cookies and tracking technologies, including Google Analytics 4 (GA4) and Google Tag Manager. See Section 4 for details.

3. How We Use Your Information

We use the information collected on this page to:

• Respond to your inquiries or deliver updates you have requested
• Measure the reach and performance of this webpage
• Understand how visitors interact with this page so we can improve it
• Track marketing conversions such as form completions or button clicks
• Comply with legal obligations

We do not sell your personal information to third parties.

4. Analytics and Tag Management

This landing page uses Google Analytics 4 (GA4) to collect and analyze visitor data. GA4 is a web analytics service provided by Google LLC. It uses cookies and similar technologies to collect information about how you use this page, including:

• Pages visited and time spent on page
• Conversion events (e.g., form submissions, button clicks)
• Traffic source and campaign attribution
• Device and browser information

We also use Google Tag Manager, a tag management system, to deploy and manage tracking scripts, including the GA4 tracking code, on this page. Google Tag Manager itself does not collect personal data; it serves as the container that loads other tags.

Data collected via GA4 is processed by Google in accordance with Google’s Privacy Policy and Google’s data processing terms. Google may transfer and process this data in the United States and other countries.

More information: You can learn how Google uses data collected via its partner sites and apps at: policies.google.com/technologies/partner-sites

5. Cookies

This page uses cookies, small text files stored on your device, to support analytics and campaign tracking. The cookies used on this page are:

• _ga, _ga_[ID] — Google Analytics cookies that distinguish users and track sessions (persist 2 years / 24 hours)
• _gcl_au — Google conversion linker cookie used to associate ad clicks with conversions (90 days)

You can control or disable cookies through your browser settings at any time. Disabling cookies may limit our ability to measure webpage performance but will not affect your ability to view this page.

Opt out of Google Analytics: You can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on, available at: tools.google.com/dlpage/gaoptout

6. Data Retention

Contact information you submit (such as name and email) is retained for as long as necessary to fulfill the purpose for which it was provided, or as required by law.

Analytics data collected via GA4 is retained for 26 months in accordance with Google Analytics data retention settings.

7. Your Privacy Rights

Depending on where you are located, you may have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of marketing communications at any time
• Opt out of the sale or sharing of your personal information (California residents — CCPA/CPRA)

To exercise any of these rights, please contact us at the details in Section 9 below. We will respond within the timeframe required by applicable law.

8. Data Security

We take reasonable steps to protect the information collected on this page from unauthorized access, use, or disclosure. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

9. Contact Us

If you have questions about this Privacy Policy or how we handle your data, please contact us:

Piggly Wiggly Food For Less
Attn: Privacy
Email: communications@foodforless.net